What is the most effective way for marketers to spread their message online? Facebook? Twitter? Company blogs? Email?
According to a new report by marketing firm SocialTwist, Internet sharing trends have shifted heavily shifted toward social networking, but other platforms still have a strong presence for word-of-mouth
advertising
. SocialTwist analyzed more than a million referral messages sent using the company's Tell-a-Friend tool, a widget that lets users share sites through social media.
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